Campaña de Comunicación Inclusiva de Gobierno Abierto
In the framework of commitment 8 of the Fourth Open Government Plan, the General Directorate of Public Governance of the Ministry of Finance and Public Function has litigated the hiring creativity for an Open Government Inclusive Communication Campaign. This campaign aims to:
Inform and contribute to publicize what is open government, publicize the existence of the Transparency Portal and the existing mechanisms of participation in public life.
Change attitudes, beliefs and stereotypes about the Administration and contribute to spreading an image of transparent and close administration, facilitating the exercise of rights and contributing to the strengthening of democracy.
Change the behavior of the population so that they access the Transparency Portal to a greater extent, request information from the Administration, participate in consultation processes of the Administration, and send proposals for the improvement of public services.